Managing Walks - People walking through field

Managing Walks

Everyone loves a well managed promoted route or site, but there’s more to it than putting up a few waymarkers ...

We can help – we’ll take on as much or as little of your route management as you want. Choose from the following a la carte list, or select the set meal option – and let us do the lot!

  • Distribution of leaflets and printed material – we’re experts! We’ve distributed countryside code material around Wales, we mail out hundreds of walk leaflets a week, we manage web sites so people can order or download leaflets. Trust us – we know about distribution.
  • Marketing advice – if you don’t know who your market is, or how to reach them we can help. We’ve written marketing policy for The Countryside Agency and the Countryside Council for Wales, we’ve also worked with individual routes and sites.
  • Websites – everyone loves the internet, we love the flexibility and the challenge of turning ideas into a great looking, exciting and informative websites. We can design them, and we’ll host them and keep them updated too.
  • Leaflet design and publication – we still like leaflets – nothing can beat opening a beautiful shiny leaflet for the first time. Getting them right isn’t easy but we've done loads, and won awards!
  • Events – it seems like such a good idea to run a big event – until you starting thinking about how much work it involves – we’ve been running National Walking Day events in London for the past few years – we actually enjoy the challenge of making sure everything, and everyone, gets to the right place at the right time.
  • Monitoring use – it’s all very well spending time and money managing or promoting a route – but how do you know if anyone is using it? We’re experts in counting users, we’ve been doing it for years and have written national guidance on the subject. We’ll advise you on where and how to count, and collect the data and prepare reports to help you make the case for funding.
  • User surveys – even if you know people are using the route it is always a good idea to find out if they’re satisfied with it – are they happy with what you are doing? what could you do better? have they seen your promotional material? ... We’ve designed and run user surveys across the country – we like talking to people, it’s amazing what you can find out ...
  • Access audits – how accessible is your Trail? Are you doing all you can to meet the requirements of the DDA – we’ll carry out an audit, or train your staff in the techniques so that you’ll know what you need to do, and how much it’ll cost.
  • Condition surveys – do you know the condition of your route? do you know how much money you need to get it up to scratch? We’ll design a condition survey to record exactly what you need to know, and survey it for you too if you want.

Or why not try the set menu?

If you really need help we can take on the whole job – we’ll recruit and employ a Trail manager, manage their time and ensure all aspects of Trail management are covered. We’ll collect data and use it to make the case for the route, bidding for funding where appropriate.

Then sit back and relax ...

Read a Case Study